- Project Description
- Chango, a leading startup in the display advertising industry, had been getting by without any dedicated design staff. Their technology was maturing, but they needed to revamp their brand image, marketing materials and web application UI in order to take their product to the next level.
- My Role
- UX Design LeadUI Development Lead
Chango hired me as their all-in-one UX Lead and Designer. I worked closely with the CEO to capture and refine business requirements and created from scratch a fresh site architecture, brand image, illustrations and page layouts for the public site and the self-service portal. I also led a web developer on the team to help build out the site using HTML5, CSS, PHP and WordPress.
- Chango, Inc. (Toronto)